B&T Awards 2023: Awaken Attends Amid Nominations

Last Friday Awaken attended the prestigious B&T Awards, where 2023’s top performing agencies were celebrated. To quote their website; ‘it’s where the crème de la crème of the advertising, marketing, media, and PR world come together to compete for the top prizes’.

We were privileged to be announced as finalists again this year, (in not one, but two categories!), so some of our Sydney-based team got all glammed up and headed to Hordern Pavillion for the awards ceremony. The wine was flowing, the food was delicious, and the decor was eclectic.

Awaken was proud to be nominated in two categories:

  1. Best Regional Media Campaign, presented by Boomtown for the Seek Off Beat campaign with Visit Newcastle

  2. Best CTV Campaign of the Year, presented by Samsung Ads for our Extremes campaign with Panasonic Air Conditioning

We danced, mingled and met some other fabulously talented teams within the industry.

Congratulations to all the winners and nominees. It goes without saying that we are so proud of the Awaken team for pulling together such amazing campaigns, and having the well deserved recognition as finalists amongst some huge players. 

Awaken Media have been a breath of fresh air, helping us reimagine our historic brand, engage and find new customers, drive sales and navigate our way through challenge and change. True partners in every sense.

Daniel Preiss

National Marketing Manager - Panasonic

The talented people at Awaken have been the perfect partners to deliver our vision. They understood the brief from the start and have done an amazing job of capturing the nature of the Hotel.

Catherine Mclaughlin

Pier One’S Director Of Marketing

Awaken constantly delivers on digital strategy and execution.

Tanya Mah

Marketing Manager Proximo

Awaken has been a phenomenal partner bringing new & strategic thinking as we modernise our customer experience.

Dimitri Andreatidis

Head Of Marketing & Customer At Hino Motors Australia (A Toyota Company)

Brilliant agency, very much client focused & results driven. A real extension to our team, would highly recommend.

Matt Tang

Group Esports Marketing Manager At Ubisoft

Awaken’s expertise has driven our brands as we move to the next level. The multifaceted media plan that the team built for us has assisted our liquor brands to stand out in an already crowded marketplace and we couldn’t be happier with the results that they have achieved.

Stefanie Collins

Marketing Manager Proximo

Superb agency, team & culture. Awaken helped us digitally transform our marketing, they come highly recommended.

Laura Valentine

Marketing Manager Savills

We have been so pleased to connect with Awaken, supporting us in amplifying our campaigns and maximising their returns into research. Their dedicated, forward thinking team provided valuable market insights, and new audiences to target. With a strong “can do” attitude and proven marketing expertise, they help us focus on our priority of funding research for childhood cancer.

Kate Tannous

Head Of National Engagements - The Kids Cancer Project